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Your Creative Cloud plan includes generative credits, which power generative AI features in Photoshop, Illustrator, Adobe Express, and more.

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Create with Adobe Firefly generative AI.

Firefly models and services power generative AI features in Adobe creative apps. Learn about the latest features in Photoshop, Premiere Pro (beta), and the Firefly web app.

Generative AI right where you want it.

Inside your Adobe apps.

Make amazing transformations in a snap with new features. In just a few words, you can create images, add or remove objects, fill in or expand images, and generate custom graphics and seamless patterns.

Creators first.

Adobe is committed to developing generative AI responsibly, with creators at the center. Our mission is to give creators every advantage — not just creatively, but practically. We are committed to working closely with our creative community to build technology that supports and improves the creative process.

Firefly in the news.

We’re always developing and improving our generative AI tools. Explore the latest news and announcements.

Learn more

AI generated image of an owl looking at the camera with highly detailed features, texture, and fine small details from Adobe Firefly

See what others are doing.

Tap into the Firefly community to remix other creators’ images, share your own, and find inspiration.

Take a peek

collage of Adobe Firefly user generated images

collage of Adobe Firefly AI generated graphics used for business branding

Drive business results with generative AI.

Firefly is available in the Creative Cloud tools your teams already use, and with new APIs and Custom Models you can quickly create and deliver on-brand content at scale.

Explore Firefly for enterprise