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February 2025 | Meet Firefly Video Model: AI-Powered creation with unparalleled creative control.

Generate images, audio, and now video all in one place with award-winning, commercially safe Firefly generative AI models. Go from ideation to production with seamless integration with your favorite Adobe apps, giving you complete creative control.

February 2025 | More of the speed you need in Illustrator.

Experience up to 10x faster image embedding, up to 5x faster image processing, and up to 5x enhanced performance for the effects you use the most. Identify a font used in any image with Retype, and choose from a list of suggested font matches.

October 2024 | Introducing the most powerful Photoshop yet.

Remove distractions from your images in a click. Get amazing photorealistic results with Generative Fill. And add more picture to your picture with Generative Expand. Now with the latest Adobe Firefly Image Model.

October 2024 | Smarter tools and faster workflows in Premiere Pro.

Introducing Generative Extend. Add frames, lengthen ambient audio, and eliminate awkward cuts. Now in Premiere Pro (beta), Generative Extend lets you grab, drag, and extend clips using the new Adobe Firefly Video Model — right from your timeline.

October 2024 | Generate video in the Firefly web app.

Explore new ideas, add elements to existing footage, and seamlessly fill gaps in your timeline with the new Firefly Video Model. Use text prompts, camera controls, and reference images to generate B-roll and complementary shots for existing content.

October 2024 | Get even more speed, precision, and power with the latest Illustrator and InDesign features.

Now in Illustrator, move any object along any shaped path with Objects on Path, and create better image traces and mockups with improved features. And now in InDesign, extend images with Generative Expand, create images with text prompts, and more.

Imagine. Explore. Invent.

See what our world-class research team is working on across the fields of AI, content intelligence, natural language processing, and more.

The new era of AI starts with Adobe.

Find out how Adobe is transforming creativity, productivity, and business with new AI superpowers that take you further, faster.