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Successfully Scaling Creativity in an AI Wonderland

Speakers
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Content Factory Lead, Deloitte Digital
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UX Manager, Deloitte Digital
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Adobe Firefly
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About the Session
Are you feeling a mix of excitement and anxiety about the latest AI advances presented at MAX? The tools are at your fingertips, and innovation seems limitless, but when you get back to work, reality sets in as your organization’s restrictions and interdependencies limit your potential. How can you innovate where you are, and what if other more tech-savvy companies outpace you? In this session, join Deloitte Digital experts to find out how to make the most of this exciting new world (without going down a rabbit hole).
You’ll learn how to:
- Get your brand ready for generative AI to create personalized customer experiences
- Scale AI-driven creativity with the Deloitte Digital Butterfly Effect approach
- Implement three quick tips to keep your brand ahead of the curve
Technical Level: General Audience
Category: Generative AI
Track: Creativity and Design in Business
Audience: Business Strategist/Owner, Graphic Designer, Web Designer, Social Media Content Creator, Executive, Marketer
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