Learn from 175+ sessions from MAX 2023.

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Inspiring Insights

Inspirational ideas, informative demos, and the latest tips and tricks.


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On-demand sessions

14 sessions

The Power of Lightroom Masking - VS401

Technical Level: Intermediate Join Bea Lubas, photographer and Lightroom Ambassador, for this informative session on how to use masking in Photoshop Lightroom to create more powerful images. Bea will show you how she creates emphasis and balance in her images utilizing the Masking tools built into Lightroom. You’ll leave with an understanding of how masking techniques and selective editing provide you with full control over the creative outcome of your images. In this session, Bea will cover: How to identify what needs to be adjusted in a photo Adaptive Presets that enhance a particular part of your photo with just a single click How to easily make quick and precise selections with AI masks Fine-tuning your Masking selection by adding, subtracting, and even intersecting masks

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Modern Tools for Creating Compelling Composites in Photoshop - VS304

Technical Level: Intermediate Join Julieanne Kost, digital imaging evangelist at Adobe, and learn how to expedite your creative process using the newest features in Photoshop. Discover how Julieanne seamlessly merges disparate visual elements to create a single, surreal, composited scene. She’ll demonstrate how to incorporate powerful tools into your workflow to enhance efficiency from conceptualization to finalization.  Topics include:  Using the latest Photoshop features powered by Adobe Firefly to boost the creative spark Choosing and unifying elements to create successful compositions Leveraging powerful new Photoshop features that will transform your compositing workflow

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Increase your Earning Potential: Venturing into Web Design - VS709

The key to sustainable growth for designers and agencies is increasing the value you provide each client — and the amount you can charge for your work — not simply taking on more clients. You may have been hired for your strategic thinking and creativity, but now you can learn how to apply those skills to website design — and how to integrate this service into your current client offerings. By employing a low-code solution, you can make web design a natural extension of your existing digital creative work. In this session, you’ll learn: Tips for using Adobe tools and translating your design skills into website design Resources on pricing your web design services and marketing your skills Strategies to use social media and personal branding to attract your ideal client Blueprints for incorporating web design into your sales process — from outreach to upselling

By clicking add to schedule, I agree the Adobe family of companies may share my information with Squarespace to contact me about this session. You may view the session without adding to schedule.

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Leveraging the Adobe Ecosystem by Connecting Everywhere - VS712

Simplify your efforts and become future-proof by leveraging the Adobe ecosystem and expanding it to Microsoft Office, SharePoint, WordPress, Google Workspace, and many more applications. In this session, learn how seamless collaboration across your organization can help you deliver better work, create faster results, and save money. Join us to discover: How to explain the benefits of a new solution to corporate IT and security How to combine the power of Adobe Express and AEM Assets How to differentiate solutions by capabilities and enterprise readiness How easy it is to roll out a connector to 10 or 500 users Everything you need to understand in-app connectors

By clicking add to schedule, I agree the Adobe family of companies may share my information with CI HUB to contact me about this session. You may view the session without adding to schedule.

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Creating Social Media Videos for Photographers - VS400

Demas Rusli

Technical level: Beginner – Intermediate With the constantly changing and evolving landscape of social media, we must all continuously adapt to keep up with current trends and formats. For still-life photographers, a world that is shifting towards short-form videos can be challenging to navigate. In this session, join photographer/designer Demas Rusli to see how he turns his photography into viral social media videos. Demas will take you through: Three basic Instagram Reels and TikTok ideas that photographers can apply to almost any trend or song Editing photos in Photoshop Lightroom before creating short-form videos Simple ways to turn these edits into social media–ready videos using Adobe Premiere Pro Best practices for posting videos on Instagram and TikTok

Multiple times available
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Bring Vibrant Expression to Your Photography with Lightroom - VS402

  • Jeremy Perez-Cruz, Creative Director, Photographer, Founder, Sleepingplanes; Parts Per Million

How did you get that color in your photos? In this session, join photographer Jeremy Perez-Cruz as he shows how to capture and authentically enhance color and light that burst from your photos using Photoshop Lightroom. You’ll learn how to plan ahead before shooting, identify photos, and edit them to achieve rich, vibrant color beyond what even seems possible. Jeremy will demonstrate how you can: Identify and capture photographs in order to optimize color in post-production Create character to mimic film stocks and take off the digital edge Use White Balance, Vibrance, HSL, Color Grading, and other tools to bring out color in your photos Apply finishing touches with the Calibration tool Optimize export settings for images on social or in print

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Race Cars, Cameras, Action! Larry Chen’s Photography Process - S6707

  • Larry Chen, Automotive Journalist & Car Culture Photographer, MSI Computer Corp

Join Larry Chen, an automotive journalist and car culture photographer, as he reveals his automotive photography workflow. Larry will cover shooting, culling, and light editing, which should provide a general guideline for when the casual shooter goes to a race or a car culture event. In this session, you’ll learn how to: Choose the best images on the fly while shooting Work on initial selections, while editing and culling them further in Lightroom Emphasize the need to take your time while editing in Photoshop (fixing mistakes, making major changes, and so on)

By clicking add to schedule, I agree the Adobe family of companies may share my information with MSI to contact me about this session.

Photoshop Game-Changing Features Every Designer Should Know - S6305

Technical Level: Beginner to Intermediate Join Kristina Sherk, master retoucher at Shark Pixel, to discover indispensable new Photoshop features that will make your design work infinitely easier. Designers are usually expected to know everything about Photoshop, but that’s often far from reality. Learn how to use groundbreaking tools, powered by Adobe Firefly generative AI technology, to take your design skills to the next level and wow your boss. In this session, you’ll learn how: To easily add unique elements to your photos using a simple text prompt to create the image you're looking for Re-frame any image using generative expand to effortlessly make room for written copy Share for Review lets you simplify your entire review and approval process without ever leaving Photoshop

Tips and Tricks to Increase a Photograph’s Impact - S6400

  • Pei Ketron, Lightroom Product Marketing and Community Engagement, Adobe

Technical Level: Intermediate Join Pei Ketron, professional phototographer and Lightroom Product Marketing and Community Engagement Manager, to discover the tools and workflow that she uses to create unique and compelling images in Photoshop Lightroom. Pei will show you how to combine the editing and masking tools in Lightroom to enhance, refine, and apply creative effects to your images. Topics to be covered include: Using color, tone, and contrast for maximum impact Applying edits to isolated areas of an image Eliminating unwanted and distracting elements Applying, customizing, and saving presets to achieve your creative vision Timesaving techniques

Secrets to Building a Creative Team for the Future - S6710

  • Adam Morgan, Senior Director of Brand & Creative, Splunk; Host of Real Creative Leadership podcast, Stoke, Splunk

Learn the secrets to building a creative team for the future You may wonder if you have it right when organizing your team. The right structure or roles? How do the best companies do it? You’re about to find out. Join global creative leader and host of the Real Creative Leadership podcast Adam Morgan as he walks through proprietary research from The Stoke Group. He’ll share insights and winning operating models from creative leaders at Fortune 500 companies, creative agencies, and global brands. In this session, you’ll learn: How to build a creative team that improves communication, solves organizational problems, boosts creativity, and drives growth How world-class brands organize their team structure Why team structure is key to collaboration, innovation, and productivity What creative teams need to scale and thrive

By clicking add to schedule, I agree the Adobe family of companies may share my information with Stoke to contact me about this session.

Explore Cloud-First Workflows and Real-Time Collaboration - S6708

Collaborate with Fujifilm’s team of professional image makers in this hands-on session as they create content and deliver it directly to Frame.io. Bring your own device to edit along with us in real time, and deliver a short video that will give you firsthand experience of how easy and seamless it can be to integrate a Camera to Cloud workflow into your next visual storytelling project. In this session, you’ll: Gain an understanding of the Camera to Cloud workflow and its practical applications firsthand Get hands-on experience with live content uploading and cloud-based editing Create a compelling edit in real time with professional image makers

By clicking add to schedule, I agree the Adobe family of companies may share my information with FujiFilm to contact me about this session.

Embrace the World via Photography: On the Go with Lightroom - S6401

Technical Level: Beginner – Intermediate Join travel and documentary photographer Holly-Marie Cato as she explores different regions of the world through her camera, taking you behind the scenes to show her workflow and sequencing techniques. Learn how to unearth the authentic stories that lie beneath the briefs and shot lists from clients, and see how Holly-Marie edits on the go. She’ll challenge you to look behind a cool moment to delve deeper and understand what needs to happen before and after you take your photo. In this session, you’ll explore: Breaking down power dynamics when photographing marginalized communities to create a more positive and equitable experience Methods of importing images in the field Utilizing Photoshop Lightroom features for sequencing photos to tell a concise and impactful story Lightroom tools that enable quick and effective edits

Ideate, Experiment, and Create with Photoshop on the Go - S6300

Technical Level: Intermediate Join digital artist and photographer Anna McNaught as she demonstrates how to create and collaborate from anywhere in the world. Jump-start your creative process in Photoshop with timesaving new features, powered by Adobe Firefly generative AI technology, then pick up where you left off with Photoshop on the web. Create compelling art no matter where you are or who you’re working with. In this session, you’ll learn how to: Use libraries and Adobe Firefly for idea generation Composite images in just a few steps, and blend multiple images for a realistic look Work from anywhere using cloud documents and share for review to get feedback from collaborators Easily move between Photoshop on the desktop and on the web for a seamless experience

Elevate Your Portraits with Lightroom - S6402

  • Chris Orwig, Photographer / Consultant / Coach, Photographer, Author, Educator

Technical Level: Beginner to Intermediate Join portrait photographer Chris Orwig to learn some of his secrets for posing people and getting them to feel comfortable in front of the camera. Chris will also show you how to harness the power of Photoshop Lightroom features that enable retouching of portraits for better and more natural results. These include new, easy-to-use masking features designed to save time, reduce tedium in your workflow, and help you achieve beautiful results. This session will inspire and empower you to create beautiful, professional-looking portraits. Chris will cover: How to pose people and get them to feel natural Timesaving approaches for editing photos of people Using masking to select and adjust specific parts of an image or subject (such as brightening eyes, improving hair texture, and more) Tips for using the Healing Brush tool to improve skin