Learn from 175+ sessions from MAX 2023.

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On-demand sessions

10 sessions

Increase your Earning Potential: Venturing into Web Design - VS709

The key to sustainable growth for designers and agencies is increasing the value you provide each client — and the amount you can charge for your work — not simply taking on more clients. You may have been hired for your strategic thinking and creativity, but now you can learn how to apply those skills to website design — and how to integrate this service into your current client offerings. By employing a low-code solution, you can make web design a natural extension of your existing digital creative work. In this session, you’ll learn: Tips for using Adobe tools and translating your design skills into website design Resources on pricing your web design services and marketing your skills Strategies to use social media and personal branding to attract your ideal client Blueprints for incorporating web design into your sales process — from outreach to upselling

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Leveraging the Adobe Ecosystem by Connecting Everywhere - VS712

Simplify your efforts and become future-proof by leveraging the Adobe ecosystem and expanding it to Microsoft Office, SharePoint, WordPress, Google Workspace, and many more applications. In this session, learn how seamless collaboration across your organization can help you deliver better work, create faster results, and save money. Join us to discover: How to explain the benefits of a new solution to corporate IT and security How to combine the power of Adobe Express and AEM Assets How to differentiate solutions by capabilities and enterprise readiness How easy it is to roll out a connector to 10 or 500 users Everything you need to understand in-app connectors

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Creating Social Media Videos for Photographers - VS400

Demas Rusli

Technical level: Beginner – Intermediate With the constantly changing and evolving landscape of social media, we must all continuously adapt to keep up with current trends and formats. For still-life photographers, a world that is shifting towards short-form videos can be challenging to navigate. In this session, join photographer/designer Demas Rusli to see how he turns his photography into viral social media videos. Demas will take you through: Three basic Instagram Reels and TikTok ideas that photographers can apply to almost any trend or song Editing photos in Photoshop Lightroom before creating short-form videos Simple ways to turn these edits into social media–ready videos using Adobe Premiere Pro Best practices for posting videos on Instagram and TikTok

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Bring Vibrant Expression to Your Photography with Lightroom - VS402

  • Jeremy Perez-Cruz, Creative Director, Photographer, Founder, Sleepingplanes; Parts Per Million

How did you get that color in your photos? In this session, join photographer Jeremy Perez-Cruz as he shows how to capture and authentically enhance color and light that burst from your photos using Photoshop Lightroom. You’ll learn how to plan ahead before shooting, identify photos, and edit them to achieve rich, vibrant color beyond what even seems possible. Jeremy will demonstrate how you can: Identify and capture photographs in order to optimize color in post-production Create character to mimic film stocks and take off the digital edge Use White Balance, Vibrance, HSL, Color Grading, and other tools to bring out color in your photos Apply finishing touches with the Calibration tool Optimize export settings for images on social or in print

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Breaking Down Lollapalooza’s Brand Refresh - VS710

Anna Woodard, Patrick Dentler, Sarah Saenz

Learn how the Lollapalooza team used Photoshop and Illustrator to take the festival’s new visual identity from their screens to Grant Park. Join Patrick Dentler, Sarah McGoldrick Saenz, and Anna Woodard as they discuss how they leveraged a cohesive design system to launch the updated look to fans around the world. In this session, you’ll learn: Techniques for balancing photography, iconography, and text design elements Tips and tricks for designing an impactful poster How to implement new brand guidelines across multiple deliverables

By clicking add to schedule, I agree the Adobe family of companies may share my information with LiveNation to contact me about this session. You may view the session without adding to schedule.

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Outdoor Photography and Image Enhancement in Lightroom - VS403

  • Kristi Odom, Conservation Photographer and Filmmaker, Visual Artist

Immersing your audience in your local space and the nature around it can be a powerful tool in creating a connection. Join nature and conservation photographer Kristi Odom as she takes you on a journey from capture to creation in the great outdoors. Kristi will start with photography advice on finding beautiful locations close to home and how to take simple, yet powerful photos of those places and the animals around them. Using tools from Lightroom, she’ll show how basic editing techniques can create a bigger visual impact and ultimately a stronger bond with your audience. In this session, you’ll learn about: How to find great locations close to home Photographing not just the landscape, but the plants, insects, and wildlife How to compose your shot Enhancing your images using built-in adaptive presets as well as dodging and burning techniques in Lightroom Exporting your images for optimal sharing on any platform, from websites to social media

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Photoshop Game-Changing Features Every Designer Should Know - S6305

Technical Level: Beginner to Intermediate Join Kristina Sherk, master retoucher at Shark Pixel, to discover indispensable new Photoshop features that will make your design work infinitely easier. Designers are usually expected to know everything about Photoshop, but that’s often far from reality. Learn how to use groundbreaking tools, powered by Adobe Firefly generative AI technology, to take your design skills to the next level and wow your boss. In this session, you’ll learn how: To easily add unique elements to your photos using a simple text prompt to create the image you're looking for Re-frame any image using generative expand to effortlessly make room for written copy Share for Review lets you simplify your entire review and approval process without ever leaving Photoshop

Secrets to Building a Creative Team for the Future - S6710

  • Adam Morgan, Senior Director of Brand & Creative, Splunk; Host of Real Creative Leadership podcast, Stoke, Splunk

Learn the secrets to building a creative team for the future You may wonder if you have it right when organizing your team. The right structure or roles? How do the best companies do it? You’re about to find out. Join global creative leader and host of the Real Creative Leadership podcast Adam Morgan as he walks through proprietary research from The Stoke Group. He’ll share insights and winning operating models from creative leaders at Fortune 500 companies, creative agencies, and global brands. In this session, you’ll learn: How to build a creative team that improves communication, solves organizational problems, boosts creativity, and drives growth How world-class brands organize their team structure Why team structure is key to collaboration, innovation, and productivity What creative teams need to scale and thrive

By clicking add to schedule, I agree the Adobe family of companies may share my information with Stoke to contact me about this session.

Embrace the World via Photography: On the Go with Lightroom - S6401

Technical Level: Beginner – Intermediate Join travel and documentary photographer Holly-Marie Cato as she explores different regions of the world through her camera, taking you behind the scenes to show her workflow and sequencing techniques. Learn how to unearth the authentic stories that lie beneath the briefs and shot lists from clients, and see how Holly-Marie edits on the go. She’ll challenge you to look behind a cool moment to delve deeper and understand what needs to happen before and after you take your photo. In this session, you’ll explore: Breaking down power dynamics when photographing marginalized communities to create a more positive and equitable experience Methods of importing images in the field Utilizing Photoshop Lightroom features for sequencing photos to tell a concise and impactful story Lightroom tools that enable quick and effective edits

Elevate Your Portraits with Lightroom - S6402

  • Chris Orwig, Photographer / Consultant / Coach, Photographer, Author, Educator

Technical Level: Beginner to Intermediate Join portrait photographer Chris Orwig to learn some of his secrets for posing people and getting them to feel comfortable in front of the camera. Chris will also show you how to harness the power of Photoshop Lightroom features that enable retouching of portraits for better and more natural results. These include new, easy-to-use masking features designed to save time, reduce tedium in your workflow, and help you achieve beautiful results. This session will inspire and empower you to create beautiful, professional-looking portraits. Chris will cover: How to pose people and get them to feel natural Timesaving approaches for editing photos of people Using masking to select and adjust specific parts of an image or subject (such as brightening eyes, improving hair texture, and more) Tips for using the Healing Brush tool to improve skin