Adobe + Figma
Adobe and Figma will empower product designers and developers to work together to build the next generation of interactive applications. Customers will benefit from streamlined designer-developer workflows and seamless real-time collaboration with stakeholders.
Innovation at our core
Founded 40 years ago on the simple idea of creating innovative products that change the world, Adobe’s groundbreaking technology is empowering everyone, everywhere to imagine, create, and bring any digital experience to life.
- All-New Adobe Express With Firefly Brings Generative AI to Creators Worldwide
- Adobe Firefly Now Powers First Groundbreaking Generative AI Capabilities in Adobe Illustrator
- Adobe Adds Powerful New Sensei GenAI Services Across Experience Cloud To Accelerate Profitable Growth for Enterprises
- Adobe Unveils Future of Creative Cloud With Generative AI as a Creative Co-Pilot in Photoshop
- Adobe Brings Major New Innovations to Video Tools
Adobe Firefly is our family of creative generative AI models that bring even more precision, power, speed, and ease directly into Adobe workflows.
Adobe Express is the all-in-one content creation app that makes it fast, easy and fun to design and share standout social media posts, videos, images, PDFs, flyers, logos and more.
Adobe Sensei GenAI brings generative AI capabilities into Adobe Experience Cloud to power more productive marketing and customer experience workflows.
Key customer benefits.
- Integrating millions of Adobe’s Font and Stock assets into Figma to make the product design process more efficient and productive
- New web-based capabilities in Adobe’s flagship creative products that enable simpler, modern and more accessible workflows
- Entirely new product offerings that bring creativity and productivity solutions together through the combination of Adobe Express, Acrobat and FigJam
- Access to Adobe’s go-to-market scale that will enable millions more to access Figma’s technology globally
- Acceleration of innovative capabilities across products, driven by R&D investments and talent
The opportunity.
Adobe’s Scott Belsky and Figma’s Dylan Field chat on their shared vision for bringing the worlds of product development and creativity closer together.
Making product design more efficient and accessible.
Product design is a complementary category to Adobe’s flagship content creation products. Figma users will gain access to a broad array of robust capabilities from Adobe’s imaging, photography, illustration, video and PDF technology that would not have been possible otherwise. Customers will have access to millions of Adobe Font, Stock and Creative Cloud assets for more efficient application design and development. By capitalizing on Adobe’s innovation, global go-to-market strength, scale and track record of successfully growing acquired companies, Figma will become more accessible to millions of users globally.
Reimagining creative capabilities.
The combination of Adobe and Figma will accelerate Adobe's efforts to reimagine core creative capabilities with web-based technology that enables simpler and more accessible workflows.
Creating a new category of productivity tools.
The combination of Adobe Express, Acrobat and FigJam will create entirely new product offerings that enable Adobe to enter the productivity category. Users will be able to brainstorm and collaborate to create and distribute content that amplifies their businesses, ideas or passions.
“Adobe’s greatness has been rooted in our ability to create new categories and deliver groundbreaking technologies through organic innovation and inorganic acquisitions. The combination of Adobe’s cutting-edge products with Figma’s pioneering collaborative product design platform will reimagine product design, creativity and productivity for an expansive universe of customers.”
—Shantanu Narayen, Chair and CEO, Adobe, Inc.
Our customers and community share their excitement.
hallway
“Now the possibilities will be endless within the Adobe ecosystem! Good move for you & better for creatives!”
Cat Noon
@imcatnoone
“The acquisition shows the market momentum, the need for next-generation design tools, and the overall critical role design plays in the future of business. This is a win!”
clon 
“As someone who uses Adobe and Figma literally everyday, I couldn’t be more excited. Give me my Creative Cloud Library in Figma PLEASE 🙏”
Vikram Rajagopalan
“if you’re actually a believer in Figma’s vision, then you should be: thrilled that those who invented and built that vision from Day 0 are getting compensated for their risk and sweat; excited that millions more will experience Figma’s vision thru Adobe’s distribution.”
Jacob Olenick
“Not going to lie… I’m kinda excited about the Adobe Figma deal because I’m excited to see how they integrate Behance and the Figma community and I’m hoping for a marketplace.”
Perspectives in the industry.
“Forrester believes the acquisition will drive even more venture capital to flow to start-ups that are design-centric or that themselves create tools and platforms that enable strong design work.”
—Sheila Mahoutchian and David Truog, Forrester
“The growth in the importance of visual collaboration is a key market factor for Adobe, and purchasing Figma is exactly the right move.”
—Wayne Kurtzman, IDC
“FigJam will prove helpful to Adobe, because online whiteboards let workers visualize ideas easily… something completely absent in their current product portfolio.”
—Brent Stewart, Gartner
“Figma could emerge as the catalyst to bring better orchestration of the Creative, Document, and Experience Clouds in the Adobe lineup which could benefit customers and prospects seeking to harmonize the creative and CX landscape at the start of strategy whiteboarding and digital product design iteration.”
—Liz Miller and Ray Wang, Constellation Research
“Figma’s core market of interactive product design is an appealing category adjacent to Adobe’s main business in creativity apps."
—Patrick Moorhead, Sr. Contributor
Jefferies Equity Research
“We believe the core Figma user is different than the core ADBE Creative Cloud user. We see ADBE users being earlier in the process and focused on content/asset creation. Figma is more in the middle as product managers and UI/UX designers take creative assets and design ideas to create mobile apps and web sites. Developers are later stage, and an opportunity for both Figma and ADBE.”
—Jefferies Equity Research
“When we started Figma, our stated vision was to ‘eliminate the gap between imagination and reality.’ I believe we can reach this goal substantially faster through our plan to join forces with Adobe. By leveraging their expertise in 3D, video, vector, imaging and fonts, we will further reimagine end-to-end product design in the browser and build new tools that empower customers to design products faster and more easily.”
—Dylan Field, CEO & Co-founder, Figma, Inc.
Facts and information.
Blog Posts
David Wadhwani | September 15, 2022
We’re thrilled to announce Adobe’s intent to acquire Figma
Scott Belsky | September 15, 2022
Today is a big day for both Adobe and Figma
Dylan Field | September 15, 2022
A new collaboration with Adobe
Recent Company Statement
Forward-Looking Statements Disclosure
In addition to historical information, this communication contains forward-looking statements within the meaning of applicable securities law, including statements regarding the expected timing, completion and effects of the proposed transaction, product plans, future growth, market opportunities, strategic initiatives, industry positioning, and customer acquisition and retention. In addition, when used in this communication, the words “will,” “expects,” “could,” “would,” “may,” “anticipates,” “intends,” “plans,” “believes,” “seeks,” “targets,” “estimates,” “looks for,” “looks to,” “continues” and similar expressions, as well as statements regarding our focus for the future, are generally intended to identify forward-looking statements. Each of the forward-looking statements we make in this communication involves risks and uncertainties that could cause actual results to differ materially from these forward-looking statements. Factors that might cause or contribute to such differences include, but are not limited to: expected revenues, cost savings, synergies and other benefits from the proposed transaction, such as Adobe’s ability to enhance Creative Cloud by adding Figma’s collaboration-first product design capabilities and the effectiveness of Figma’s technology, might not be realized within the expected time frames or at all and costs or difficulties relating to integration matters, including but not limited to customer and employee retention, might be greater than expected; the requisite regulatory approvals and clearances for the proposed transaction may be delayed or may not be obtained (or may result in the imposition of conditions that could adversely affect the combined company or the expected benefits of the proposed transaction); the requisite approval of Figma stockholders may be delayed or may not be obtained, the other closing conditions to the transaction may be delayed or may not be obtained, or the merger agreement may be terminated; business disruption may occur following or in connection with the proposed transaction; Adobe’s or Figma’s businesses may experience disruptions due to transaction-related uncertainty or other factors making it more difficult to maintain relationships with employees, customers, other business partners or governmental entities; the possibility that the proposed transaction is more expensive to complete than anticipated, including as a result of unexpected factors or events; diversion of management’s attention from ongoing business operations and opportunities as a result of the proposed transaction or otherwise and those factors discussed in the section titled “Risk Factors” in Adobe’s Annual Report on Form 10-K and Adobe’s Quarterly Reports on Form 10-Q. The risks described in this communication and in Adobe’s filings with the U.S. Securities and Exchange Commission (the “SEC”) should be carefully reviewed. Undue reliance should not be placed on these forward-looking statements, which speak only as of the date they are made. Adobe and Figma undertake no obligation to publicly release any revisions to the forward-looking statements or reflect events or circumstances after the date of this communication, except as required by law.
No Offer or Solicitation
This communication shall not constitute an offer to sell or the solicitation of an offer to buy any securities, nor shall there be any sale of securities in any jurisdiction in which such offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such jurisdiction. No offering of securities shall be made except by means of a prospectus meeting the requirements of Section 10 of the Securities Act of 1933, as amended.
Additional Information and Where to Find It
In connection with the proposed acquisition of Figma, Adobe will file a registration statement on Form S-4 with the SEC to register the shares of Adobe common stock to be issued in connection with the proposed transaction. The registration statement will include a consent solicitation statement/prospectus, which will be sent to the stockholders of Figma seeking their approval of the proposed transaction.
INVESTORS AND SECURITY HOLDERS ARE URGED TO READ THE REGISTRATION STATEMENT ON FORM S-4, THE CONSENT SOLICITATION STATEMENT/PROSPECTUS INCLUDED WITHIN THE REGISTRATION STATEMENT ON FORM S-4 AND ANY OTHER RELEVANT DOCUMENTS FILED OR TO BE FILED WITH THE SEC IN CONNECTION WITH THE PROPOSED TRANSACTION WHEN THEY BECOME AVAILABLE BECAUSE THESE DOCUMENTS DO AND WILL CONTAIN IMPORTANT INFORMATION ABOUT ADOBE, FIGMA AND THE PROPOSED TRANSACTION.
Investors and security holders may obtain copies of these documents, when available, as well as other documents filed by Adobe with the SEC, free of charge from the SEC’s website at www.sec.gov or by accessing Adobe’s website at http://www.adobe.com/investor-relations or by contacting Adobe’s Investor Relations department by calling (408) 536-4700, by writing to Investor Relations, Adobe Inc., 345 Park Avenue, San Jose, California 95110-2704 or by sending an email to adobe@kpcorp.com.