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AI Research, Insights and Thought Leadership
Adobe works with creative professionals every day. We publish what we're learning about how AI is reshaping creative work and the people who do it.
Why we’re doing this
The conversation about AI and creativity should be led by the people who do creative work. This program is Adobe’s effort to amplify the voices of creative professionals, content creators, and new entrants to the field. We publish what they're telling us about what's changing, what's at stake, and what our researchers and engineers are doing about it.
What we commit to
Our reports feature original data, clear arguments, and frameworks people can apply to their work. Some of our research is newly commissioned. Some is existing Adobe research, curated for a wider audience. We share our sources, name our collaborators, and welcome critique.
New research and analysis
June 2026 | The Future of Creative Work
How creatives are thinking about AI
We surveyed nearly 2,000 creative professionals and other creatives across the US, UK, and Japan. Most are neither enthusiastic adopters nor opponents - they're sorting through where AI belongs in their work, and where it doesn't.
In the pipeline
Summer 2026
Future of Work
The apprenticeship shift
What is happening to the path young creatives have long used to develop their taste, judgment, and craft? We study the onramp to creative careers and how the traditional path to creative work is changing.
Summer 2026
Standards & Practices
When AI becomes invisible
Chat interfaces are how we use AI today, not how we'll use it tomorrow. As models get embedded into the surfaces we already work on and prompts disappear, what will change about creative work?
Summer 2026
Human Side of AI
The intentional friction of the blank page
Across our research, creatives consistently describe the parts of their work where the friction itself is the value: the slow looking, the wrong turns, the time an idea takes to settle. We study the intentional effort factor.
