Questions? We have answers.
What is Adobe Advertising?
Adobe Advertising is an all-in-one platform that helps marketing teams plan, buy, manage, measure, and optimize advertising campaigns across different channels. It aims to improve ad performance, boost conversions, and simplify campaign management by centralizing all key tools and resources.
How can Adobe Advertising help my business?
Adobe Advertising helps grow your business by allowing you to manage campaigns seamlessly across multiple channels, improve ad targeting with personalized creative assets, and use advanced tools like Adobe Analytics for better insights. This results in improved conversions and more efficient use of your advertising budget.
What channels does Adobe Advertising support?
Adobe Advertising supports multiple channels including connected TV (CTV), search, social media, display, audio, and commerce.
A demand-side platform (DSP) is a tool used to purchase ad inventory programmatically. Adobe Advertising includes a DSP that lets you manage inventory, optimize performance with algorithms, and measure campaign results in real time.
Can I use Adobe Advertising to personalize my ad content?
Yes, Adobe Advertising includes creative management tools that allow you to personalize ad content, test different variations, and dynamically create ads based on specific audience segments. This helps increase ad relevance and improve performance.
The Search, Social, and Commerce platform (SSC) gives advertisers access to the major walled gardens, such as Google, Microsoft, Yahoo Japan, and the ability for cross-platform optimization. Advertisers can use SSC to plan, measure, and optimize a set of keywords and portfolios to drive more conversions for their business.
Can Adobe Advertising help with search engine advertising?
Yes, Adobe Advertising includes tools to help you manage search engine advertising effectively. You can plan keywords, manage bids, and leverage site signals from Adobe Analytics to optimize your search campaigns and drive better results.
Adobe Advertising offers creative management tools that help you personalize, experiment, and iterate on your creative assets quickly.
How does Adobe Advertising integrate with other Adobe products?
Adobe Advertising integrates seamlessly with other Adobe products like Adobe Analytics, Adobe Customer Journey Analytics, and Adobe Real-Time CDP. These integrations help you gain better insights, improve audience targeting, and boost overall ad campaign performance.
Where can I learn more or get a demo of Adobe Advertising?
ADOBE ADVERTISING
ADOBE ADVERTISING
All-in-one advertising campaign planning and management.
All-in-one advertising campaign planning and management.
Watch overview
Watch overview
Explore the features and capabilities of Adobe Advertising.
Explore the features and capabilities of Adobe Advertising.
Centralize planning for upgraded ad performance.
Learn about DSP
Learn about DSP
Work across walled gardens to maximize spend.
Work across walled gardens to maximize spend.
Learn about SSC
Learn about SSC
Create more impactful ads with personalized creative assets.
Create more impactful ads with personalized creative assets.
Learn about Creative
Learn about Creative
See how global brands elevate their success with Adobe.
See how global brands elevate their success with Adobe.
64% decrease
64% decrease
18% more efficient
18% more efficient
45% improvement
45% improvement
Read more stories
Read more stories
Learn more about Adobe Advertising.
Learn more about Adobe Advertising.
See all Advertising resources
See all Advertising resources
Unlock more with Adobe integrations.
Unlock more with Adobe integrations.
Go to Integrations
Go to Integrations
Questions? We have answers.
Questions? We have answers.
What is Adobe Advertising?
What is Adobe Advertising?
How can Adobe Advertising help my business?
How can Adobe Advertising help my business?
What channels does Adobe Advertising support?
What channels does Adobe Advertising support?
What is a demand-side platform (DSP), and does Adobe Advertising include one?
Can I use Adobe Advertising to personalize my ad content?
Can I use Adobe Advertising to personalize my ad content?
How does Adobe Advertising optimize across walled garden platforms?
Can Adobe Advertising help with search engine advertising?
Can Adobe Advertising help with search engine advertising?
What kind of creative tools are included in Adobe Advertising?
How does Adobe Advertising integrate with other Adobe products?
How does Adobe Advertising integrate with other Adobe products?
Where can I learn more or get a demo of Adobe Advertising?
Where can I learn more or get a demo of Adobe Advertising?
Adobe Experience Cloud contact page
Adobe Experience Cloud contact page
Let's talk about what Adobe Advertising can do for your business.
Let's talk about what Adobe Advertising can do for your business.